Healthcare IT Today – Behavioral science isn’t just a buzzword—it’s a game-changer in healthcare. By leveraging evidence-based techniques, health
care organizations can drive real member engagement, leading to improved outcomes and lower costs. But not all nudges work the same way.
In a compelling interview recorded at the ViVE 2025 conference, Dr. Chandra Y. Osborn, currently the Chief Experience Officer at AdhereHealth, sat down with Colin Hung of Healthcare IT Today to discuss how applying behavioral science the right way can help members take action—without feeling like they’re being nagged.
Watch the full interview and discover how smarter engagement can lead to better health outcomes.
Published: March 11, 2025