First Report Managed Care – Medication adherence is no longer simply a quality metric. It has become a defining operational challenge for Medicare Advantage, Medicaid and D-SNP plans.
In an article with First Report Managed Care, AdhereHealth CXO Dr. Chandra Y. Osborn explores why identifying risk alone is not enough to improve outcomes—especially critical as CMS shifts toward outcomes-based measures and member populations are becoming increasingly complex.
This article explores:
- Why adherence is a human behavior, not a transactional situation
- The limitations of fragmented outreach strategies
- How behavioral science and personalized engagement improve outcomes
- Why longitudinal support models outperform episodic campaigns
- The evolving role of AI, predictive analytics and omnichannel outreach
The future of adherence belongs to organizations that can turn insight into action through coordinated, human-centered engagement.
Read the full article on First Report Managed Care.
Published: June 26, 2026
