Med City News – Medication adherence has long been treated as a task to complete, a reminder to send or a metric to chase. But as Dr. Chandra Y. Osborn, AdhereHealth CXO, shares in this new Med City News piece, adherence is far more complex. It’s a behavior shaped by real lives, shifting circumstances and the daily barriers people face.
In the article, Dr. Osborn unpacks why traditional approaches fall short and what the industry must do instead. She explores:
- Why adherence breaks down even when access and reminders are in place
- How behavioral science uncovers the real factors behind nonadherence
- The role of person-centered, adaptive support that meets people where they are
Read the full article on Med City News
Published: January 9, 2026